The premier technology shop with end-to-end capabilities and real market auto replenishment experience.
We build devices for CPG brands looking to meet the demands of a surging Direct-to-Consumer channel with a proven model that provides solutions to the most crucial consumer needs of today and tomorrow.
With evergreen discounts baked into auto replenishment, the consumer saves more than just time.
Shoppers are ditching the checkout lines. Adoption of online CPG shopping has consistently increased since 2018.
Our platform preemptively handles customer service with digital communication, voice and agent support.
We have put in thousands of hours planning, sketching, building and testing so you don't have to.
Auto reordering delights the consumer with tailored convenience, creating a happy, loyal brand patron.
Precision replenishment at scale reduces global environmental impact, highlighting brands’ commitment to sustainability.
WePlenish has built a platform for CPG brands to rapidly enter the D2C auto replenishment space, facilitating enhanced brand engagement and recurring revenue in a repeatable and scalable manner.
Innovate with a visually appealing smart appliance that delivers convenience, cost savings and personalized attention.
Leverage digital and voice branding to interact with consumers directly throughout the replenishment cycle.
Increase customer lifetime value with frictionless auto replenishment & membership perks that nurture brand loyalty.
Reach global market scale with a mass production capable partner.
WePlenish is the only shop with a laser-focused specialty in auto replenishment appliances with proven experience and the capacity to develop and manufacture devices at scale to go with unmatched quality and speed.
Starting with the end in mind, we work with CPG partners to identify the best vessel profile to store, measure and replenish specific consumable goods. This includes behavior analysis like where the consumer will store the appliance and how they will interact with it in their daily routines.
Using rapid product development tools, our engineers iterate through 3D printed prototypes, finding a balance between storage capacity, form factor, and electronics. CPG partner stakeholders provide initial feedback and begin to envision how their future device will look and feel.
Getting a product into target users’ hands is crucial for determining commercial viability. Once a minimum viable prototype is selected, batches of functional prototypes are produced for a series of short pilot runs.
These pilots range in scope, incrementing from ~25 to hundreds of participants or more, providing valuable insights into user’s acceptance and experiences with the device “in the wild”.
Once the pilot runs show signs of market viability, the device is entered into a commercialization runway. This phase turns the rudimentary functional prototype into an aesthetic and visually appealing smart appliance.
Our industrial designers sketch and refine the prototype’s look and feel, and together with the CPG partner, we down-select a final form factor design from a number of visual concepts.
As the product design and manufacturing continues, collaborative go-to-market strategy planning is set into motion by a task-force of members from the CPG brand’s marketing team, the channel partner's representatives (i.e., Amazon Dash/Alexa/Retail), and WePlenish's tech advisory team.
This effort lasts through the completion of manufacturing and includes planning for marketing promotion and activation, branded digital and voice engagement, customer onboarding and retention communication, customer service flows, and more.
Taking the product from a functional prototype to commercial grade quality involves a process called design for manufacturing (DFM).
This is where we work with mechanical and tooling engineers in an effort that includes the simplification, optimization and refinement of the device design for ease of manufacturing and assembly, with an end goal of making a better product at a lower cost.
Producing the devices at mass scale involves significant capabilities and a diversified supply chain. We partnered with a network of trusted world-class contract manufacturers, with manufacturing capacities in tooling, plastic injection, silicone rubber molding, PCB fabrication, component sourcing and assembly.
These partners have intimate experience working with our proprietary technology, with established facilities dispersed in Southeast Asia, Central America and the United States, allowing for a tiered scale-up of production.
We built a customer onboarding and retention system into our service so you don't have to. Our system is designed to nurture customer relationships from device adoption to evangelism.
POCR System Features:
We standardized and platformed the device-development process, this allows us to take partners to market in unmatched quality and speed.
Design and development through project partnership to get your devices to market
Commercialization of D2C devices and market-capture to grow CLTV
Engaging with and retaining customers through digital engagement and voice